Insellerate Now Delivers CRM & Marketing Automation For Wholesale Lenders
Insellerate, a provider of Modern CRM and Marketing Automation solutions to the mortgage lending and real estate industries, has launched its new TPO solution. This powerful solution provides dynamic account executive workflows, engaging marketing content, pipeline management, and more from an account executive’s mobile device. In today’s constantly changing mortgage market with rising rates, low […]
Insellerate Revolutionizes Mortgage Email Marketing With AI Integration
Insellerate, a provider of Modern CRM and Marketing Automation solutions to the mortgage lending and real estate industries, has launched an AI plugin designed to transform email marketing strategies for mortgage professionals. With this new integration, users can access advanced functionality powered by ChatGPT, enabling effortless content creation, enhanced grammar correction, and expert-level tone adjustments […]
Path Software Launches Integration With Insellerate
Path Software, a modern and flexible mortgage loan origination system, is now integrated with Insellerate, a provider of modern CRM and marketing automation solutions to the mortgage lending and real estate industries. Insellerate is a highly scalable, configurable, modern CRM platform that accelerates sales and generates repeat business for lenders. Through the integration, Path users […]
Revolutionize Your Mortgage Marketing Game With A Cutting-Edge Content Library
In today’s fiercely competitive mortgage industry, standing out from the crowd is no longer an option—it’s a necessity. To capture the attention of your target audience and drive meaningful engagement, you need a marketing strategy that goes beyond the ordinary. That’s where a brand-new mortgage-specific content library comes in. This game-changing platform is poised to […]
Transforming Mortgage Lending With Power BI
In the competitive mortgage lending world, harnessing data’s power has become essential for success. With the advent of advanced analytics tools like Power BI, mortgage professionals now have the means to unlock valuable insights that can drive business growth and foster deeper connections with borrowers. This article explores how Power BI can revolutionize the mortgage […]
What Customer Service Looks Like
Have you ever wondered what good service means? It’s about more than just everything working perfectly or being fast and easy. I recently stayed at the Wynn for the Ice Technology conference, and the staff at the Wynn reminded me of what good service truly entails. Sure, they missed a few things and even forgot […]
Driving Down The Total Cost of Mortgage CRM Ownership
With the mortgage market demanding more from you and your team than ever before, it’s no wonder that lenders are feeling the pressure to produce. The complexity of this constantly changing environment overwhelms lenders- low origination volumes, declining revenue, rising rates, heightened pressure to reduce loan production costs, and fierce competition is challenging every lender. […]
A guide to optimizing client engagement and communication
With 2023 off to a challenging start, mortgage professionals are buckling in for another year of ebbs and flows. Rising rates, low inventory, heightened competition and low origination volumes all add to the turbulent landscape lenders are looking to navigate through. In order to find success in 2023, professionals need to find strategic solutions that […]
Why Should Lenders Take The Time To Explore Modern Technology?
With the mortgage market demanding more from you and your team than ever before, it’s no wonder that lenders are feeling the pressure to produce. The complexity of this constantly changing environment poses an overwhelming burden on lenders- low origination volumes, declining revenue, rising rates, heightened pressure to reduce loan production costs, and fierce competition […]
3 Reasons Borrowers Say No
As a former loan officer and lending executive I have had the opportunity to train thousands of loan officers and production teams in the mortgage industry. What I learned was that there are three primary reasons a borrower says no. When loan officers learn to overcome these objections, they can close significantly more loans. Here […]